Overview

Delighted is a Qualtrics-owned NPS and customer feedback platform purpose-built for experience metrics.

What it covers

Positioning - focused customer experience survey tool (NPS, CSAT, CES, 5-star) with simplicity over research complexity. Qualtrics ownership: acquired by Qualtrics, offers simpler alternative to full Qualtrics XM. Core capabilities: NPS surveys, CSAT surveys, Customer Effort Score (CES), 5-star ratings, PMF surveys. Distribution: email, web, SMS, link surveys. Support use cases: post-interaction NPS/CSAT, relationship NPS programs, customer effort measurement.

Integrations

Salesforce, Zendesk, Slack, Stripe, Shopify, API.

Pricing

Free (limited), Starter $224/month, Premium $449/month, Enterprise custom.

Target audience

Teams wanting focused NPS/CSAT tools without enterprise complexity. Compare to SurveyMonkey (general survey), Qualtrics (parent company, full research).

Pros

Purpose-built for experience metrics, simple and focused, Qualtrics backing.

Cons

Limited to experience metrics (not general survey), premium pricing, narrower than full survey tools.